Lazada Happy Seller aim to build a community hub for assisting new seller in their platform unleash and achieve
the target sales by making a tutorial and easy to understand Vlog series.
We collaborate with Lazada for initiating all new Vlog that hasn’t existed before. For all of 8 series with 4 of
Male MC and female. The key point is we need to make sure they weren’t developed in same approach as before.
They need to be get more higher in engagement. The approach we agreed is to create in form of “Edutainment”, Friendly, Fun, and Insightful.
We were achieved the most ever view and engagement in “Lazada University” platform with more than 2M views and a rating and comment about 4.8 out of 5.